Tuesday 1 december 2009
2
01
/12
/Dec
/2009
10:03
Website owners often waste their time in creating an attractive and user-friendly website that is usually
ignored by Google and the other search engines. In order to position your website on the front page and to increase your page views and conversions, there are numerous website search engine optimization techniques available to be employed.
When designing your website, avoid crowding it with colorful Flash & JavaScript that may be appealing to you but not to the appealing search engine spiders. This is due to the reason that flashes and JavaScript are often skipped by the spiders.
Research and find relevant keywords for your website as search engines are attracted to most relevant websites for their viewers. You should find and include search engine friendly keywords that others are searching for. Google offers some great keyword programs, like the AdWords keyword tool to find out targeted relevant keyword to your web site, which are free for use.
Having an apt title or title tags are another important factor that search engine spiders take into account while crawling. Your title tag should contain the main keyword of your website and should not be more than twelve words. You can make it shorter by avoiding any stop words like ‘and’ or ‘and because’ that are usually ignored by the spiders.
Having a good description also play bid role in search engine friendly website. The description included under the title in the SERPs as part of the HTML Meta tags in the background of your website should be relevant, pointed and used with important key terms. Avoid stuffing with no more than 240 characters.
Using H1 tags helps to be noted by the search engine spiders. Try to use H1 tag on a page, other than H2, H3 and so on. Incorporate important key terms in your H1 tags.
Create compelling and relevant content is also important to make your site search engine friendly. Write contents that are easy to be read by human readers and not for the search engines. Avoid keyword stuffing and include only relevant keywords to your website. Retain your keyword density, or the percentage of key words to the total number of words on the page along with the meta tags, alt tags and content, between 2% and 5%.
When designing your website, avoid crowding it with colorful Flash & JavaScript that may be appealing to you but not to the appealing search engine spiders. This is due to the reason that flashes and JavaScript are often skipped by the spiders.
Research and find relevant keywords for your website as search engines are attracted to most relevant websites for their viewers. You should find and include search engine friendly keywords that others are searching for. Google offers some great keyword programs, like the AdWords keyword tool to find out targeted relevant keyword to your web site, which are free for use.
Having an apt title or title tags are another important factor that search engine spiders take into account while crawling. Your title tag should contain the main keyword of your website and should not be more than twelve words. You can make it shorter by avoiding any stop words like ‘and’ or ‘and because’ that are usually ignored by the spiders.
Having a good description also play bid role in search engine friendly website. The description included under the title in the SERPs as part of the HTML Meta tags in the background of your website should be relevant, pointed and used with important key terms. Avoid stuffing with no more than 240 characters.
Using H1 tags helps to be noted by the search engine spiders. Try to use H1 tag on a page, other than H2, H3 and so on. Incorporate important key terms in your H1 tags.
Create compelling and relevant content is also important to make your site search engine friendly. Write contents that are easy to be read by human readers and not for the search engines. Avoid keyword stuffing and include only relevant keywords to your website. Retain your keyword density, or the percentage of key words to the total number of words on the page along with the meta tags, alt tags and content, between 2% and 5%.
